Investing in Experiential Marketing

Investing in Experiential Marketing. Search, social, video, newsfeed, display and now native ads: The amount of messaging pushed onto users’ screens has exploded, making it increasingly difficult to truly impact and connect with today’s consumers in digital channels. The brand’s message has to stand out among the thousands of others a user is exposed to […]

PR Tools This PR Pro Can’t Live Without

PR Tools This PR Pro Can’t Live Without. When you’re balancing floor plans, color palettes, vendors and design schemes, it can be difficult to find time to incorporate public relations into your day-to-day routine. Of course, we all know how vital PR is to growing your business and bringing in more prospects. The question is: […]

19 Things That Thrill Event Planners

19 Things That Thrill Event Planners. As an event planner there are a number of simple things that get us over excited. Here are 19 things which are irresistible to event professionals, but which others outside the industry may not understand or appreciate. Sometimes the simplest of things can evoke disproportionate joy. Many of these […]

5 No-Cost Ways to Energize Your General Sessions

5 No-Cost Ways to Energize Your General Sessions.Looking to maximize your impact at your conference’s general sessions? Here are five simple, no-cost ways to amp up the energy, professionalism, and theatricality. 1. Introductions: Leave the name for last When introducing the next presenter—either by the disembodied announcer (a.k.a. the Voice of God or VOG) or […]

10 Things Productive #EventProfs Do Every Day

10 Things Productive #EventProfs Do Every Day. Productivity and event planning go hand in hand. Successful event planners are very productive. Here are 10 habits of productive event planners you can steal to kick off your week. I haven’t met a single event professional who is not very organised and effective at getting things done. […]

How to Get a Job in Events Without Experience

How to Get a Job in Events Without Experience Everyone has to start somewhere when starting out in the event industry. If you don’t have much experience here are 20 ideas to get your career off the ground. Experience counts for a lot in the world of events. If you want to work in the […]

Big Event Companies Share Trends in Latest Special Events “50 Top Event Companies”

Big Event Companies Share Trends in Latest Special Events “50 Top Event Companies” First of all new technologies–such as virtual and augmented reality—and the continued role of social media are two of the major trends shaping special events this year. These insights appear in the 15th annual “50 Top Event Companies” article, featured in the […]

Avoid These Biggest Production Mistakes Planners Make

Avoid These Biggest Production Mistakes Planners Make. The June 30 #Eventprofs Happy Hour, “Ask Me Anything About Event Production,” showcased more than just today’s hottest AV and production trends. Led by Adrian Segar, participant-led-conferences advocate, author, and facilitator extraordinaire, and featuring Brandt Krueger (owner, Event Technology Consulting), Christopher DeArmond (managing director, Freedom Event Services), and professional conference […]

Leaving Social Media Out of Your Next Event Could Cost

How Leaving Social Media Out of Your Next Event Could Cost You Jeff Kirk of Corporate Magic shares why you can’t miss the social media boat by Jeff Kirk Chief Operating Officer, Corporate Magic Inc. If you’ve decided not to jump on the social media bandwagon for your next corporate event, you may want to […]

A Sketchy Idea for Your Next Event

A Sketchy Idea for Your Next Event A New York City-based company has put a digital twist on what historically has been a crowd-pleaser at gatherings—live caricatures. Drawing portraits on paper using charcoal, the artists at NY Drawing Booth do them on iPad Pros with Apple Pencils. NY Drawing Booth is the brainchild of artist Elke […]

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