SPOTIFY LAUNCHES COLLABORATIVE PLAYLIST FEATURE FOR EVENTS

SPOTIFY LAUNCHES COLLABORATIVE PLAYLIST FEATURE FOR EVENTS: Music-streaming service Spotify has debuted “Playlist Potluck,” a new collaborative playlist feature that will allow users to invite friends to an event by sharing a playlist in which guests can add their own songs. TechCrunch: “Collaborative playlists are an older Spotify feature, but one that’s sometimes a bit underhyped. In reality, playlist programming at parties is often handled on the fly—the host simply hands over their phone and says, ‘here, play what you want.’

With Playlist Potluck, the idea is to instead create the playlist in advance of the event. But by making it part of the invitation process itself.

The feature is being launched in partnership with Sonos. This is part of a promotional campaign where you can win Sonos speakers.  As well a chance to have a top chef, like Danny Bowien or Inaki Aizpitarte, come cook for your party. Because it’s a joint effort, you’ll visit a dedicated page on Sonos’ website in order to set up your playlist. Here, you’ll need to authorize the Sonos Playlist Potluck to access your Spotify account data. Agree to the terms and register for the promo by sharing personal info like your location, phone number and age. When that’s done, you can create your playlist.

Unfortunately, you can only add five of your own tracks to the list before you have to turn it over to your guests. After doing so, you’ll be given a unique URL.  You can share via email, Facebook, Twitter or as a link that you can copy and paste anywhere you choose. That way, you can incorporate playlist programming as part of the party invite.” http://tcrn.ch/2fFG0Qb

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